Freeplay

Freeplay is a platform designed to bridge the gap between non-technical and engineering team members in AI product development. It provides interfaces for writing and testing prompts, comparing model outputs, and managing the prompt configuration that drives product features — all in a way that product managers and designers can participate in alongside engineers. This collaborative focus sets it apart from more code-centric tools. For behavior architects who work across disciplines, Freeplay can reduce the friction of involving the full product team in behavioral design and testing — rather than behavior work living exclusively in engineering tickets or shared documents, it can happen interactively in a shared workspace.